Business context
Identify your buyers, operating markets and meaningful commercial events. Research should explain which opportunities matter to the business, not simply which keywords have the largest volume.
THE RANKX APPROACH
An SEO programme needs more than a long issue list. We connect your commercial priorities with practical work, implementation owners and a way to evaluate progress. Audit, strategy, execution and monitoring form the structure; the scope is shaped around your business.
Book a strategy callThe stages describe how priorities progress through a programme. They are not a fixed ranking timeline. Delivery windows and dependencies are agreed separately, and monitoring can identify new work at any stage.
Identify your buyers, operating markets and meaningful commercial events. Research should explain which opportunities matter to the business, not simply which keywords have the largest volume.
Agree owners, access, approval requirements and acceptance checks. Prioritise a change with a credible implementation path over an undifferentiated backlog of recommendations.
Separate work completed from observed search outcomes. Consider seasonality, attribution limitations and changes outside SEO before interpreting movements in traffic or revenue.
SEO VALUE CALCULATOR
Enter your keyword volume, current position and commercial numbers. The model applies industry click-through rates per position and a six-month ranking ramp to estimate traffic, revenue and return.
Year 1 additional revenue (ramp-adjusted)
€6,448
At full maturity: €8,145 per year
Year 1 ROI
-79%
Year 1 net after €30,000 investment
-€23,552
Current monthly clicks
6
0.6% CTR
Projected monthly clicks
187
18.7% CTR
Additional visitors / month
+181
Additional conversions / month
4.5
Additional revenue / month
€679
Once the ranking is held
Payback
Not within 24 months
Cumulative revenue ≥ investment
Estimates only. CTRs are industry averages per position; real click-through varies with SERP features, brand and intent. Revenue assumes the target position is reached gradually by month six and then held.
Discuss your website, target markets and commercial goals with RankX. We’ll assess fit and outline a practical next step, with scope and responsibilities agreed around your business.
Book a strategy callFree live audits for qualified businesses during confirmed calls only.